3-day Virtual Seminar

Claude for Work: Learn to Work Faster and Smarter

Overview

Claude for Work: Learn to Work Faster and Smarter is a comprehensive orientation session that takes professionals from foundational understanding to practical application across real workplace scenarios. The session begins with Claude's core architecture - the different model tiers, what each is suited for, the claude.ai interface, basic API concepts, and the long-context capability that allows Claude to work across multiple documents or full project materials simultaneously.

From there, the session moves into the productivity techniques that distinguish effective Claude users from casual ones - structured prompting approaches, role-based instructions that shape output quality, Projects for organising ongoing knowledge and context, Artifacts for working with editable documents and diagrams, and the iterative refinement process that produces professional-grade results.

The session then connects these capabilities to real professional roles - marketing and sales applications including persona development and pitch personalisation, research summarisation and synthesis, operational process mapping, and an introduction to light technical applications such as understanding code logic and working alongside engineering teams. The session closes with an overview of enterprise considerations - sharing controls, safety and confidentiality practices, team scaling, and integration with tools like Slack, Google Workspace, and Notion that are increasingly part of hybrid human-AI workflows

Why you should Attend

Most professionals are using Claude the way they would use a search engine - one question, one answer, starting from scratch every time. That approach barely scratches the surface of what is available, and it means missing out on the structured workflows that are quietly becoming a competitive differentiator in fast-moving professional environments.

This session changes that. You will leave with a working understanding of model selection, structured prompting techniques, and the organisational features - Projects, Artifacts, long-context document review - that turn Claude from an occasional tool into a genuine productivity multiplier. Whether your work involves reports, research synthesis, client communications, process documentation, or light technical collaboration with engineering teams, you will leave with frameworks you can apply to your specific role immediately.

As AI fluency increasingly becomes part of how professionals are evaluated - in performance conversations, in hiring processes, and in day-to-day collaboration - understanding these tools at a working level is no longer optional. This session gives you that foundation in a single, focused hour.

Areas Covered in the Session

• Claude fundamentals and access - model tiers and what each is suited for, the claude.ai interface, basic API concepts, and long-context capability for multi-document or full project review 
  
• Everyday productivity techniques - structured prompting approaches, role-based instructions, Projects for organising knowledge and context, Artifacts for editable document and diagram outputs, and refinement loops for polished results 
  
• Professional role applications - marketing and sales use cases including persona development and pitch personalisation, research summarisation, operational process mapping, and introductory technical applications such as understanding code logic 
  
• Technical collaboration overview - a high-level introduction to task-oriented features for non-technical professionals working alongside engineering teams, including conceptual debugging support and repeatable workflow patterns 
  
• Enterprise considerations - sharing and access controls, safety and confidentiality practices, team scaling considerations, and integration with workplace tools such as Slack, Google Workspace, and Notion
  

Who Will Benefit

• Consultants and Strategy Professionals 
  
• Product Managers 
  
• Marketing and Sales Professionals 
  
• Researchers and Analysts 
  
• Operations Professionals 
  
• Project Coordinators 
  
• Anyone looking to build practical AI fluency for day-to-day professional work